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iPhone 17 Launch 2025 – Apple’s New Golden Era
- iPrestige
- Sep 10
- 4 min read
When Apple’s iPhone 17 launch 2025 event began on September 9, the tech world held its breath. At 19:00 CET, millions tuned in to the long-awaited “Awe-Dropping” keynote, and it truly lived up to its name. What unfolded was not just the introduction of new iPhone models, but the promise of a generational shift in design, technology, and the very way we use our devices.
For Apple fans in Hungary, the excitement was even greater, knowing that the brand-new iPhones will already be available locally from September 19.
A Legendary Family is Born- iPhone 17 launch 2025
The iPhone 17 launch 2025 revealed not one, but four devices:
iPhone 17
iPhone 17 Pro
iPhone 17 Pro Max
and the all-new iPhone Air
This year’s lineup signals a bold new direction. Apple has reimagined the aesthetic of the iPhone, with a redesigned camera island, ceramic glass shield, and new premium colors. But the real showstopper was the iPhone Air, a model that pushes the boundaries of thinness and elegance.
iPhone Air – Minimalism Redefined
Imagine an iPhone that is only 5.6 mm thin, crafted with a titanium frame and ceramic back. That’s the iPhone Air, officially the slimmest iPhone in Apple’s history.
Display: 6.5” ProMotion OLED, 120Hz, up to 3,000 nits brightness
Weight: just 165 grams
Battery: up to 27 hours of video playback, extendable to 40 hours with MagSafe add-on
Cameras: 48 MP Dual-Fusion main + 12 MP telephoto, 18 MP front camera with Center Stage
Connectivity: powered by the new N1 chip, with Wi-Fi 7, Bluetooth 6, Thread
SIM: fully eSIM-only, no physical SIM slot anywhere
This decision to go eSIM-only worldwide marks a clear statement from Apple: the future is fully digital, cable-free, and slot-free.
iPhone 17, Pro and Pro Max – Familiar Yet Far More Powerful
While the Air stole much of the spotlight, the “classic” models also received substantial upgrades.
All three use the new Apple A19 chip, with the Pro models featuring the A19 Pro for up to 40% faster performance compared to the previous generation. Battery life has also improved, offering up to 33 hours on the Pro and 39 hours on the Pro Max, plus 50% recharge in just 30 minutes.
The camera system has taken a leap forward as well. The Pro Max introduces an impressive 8x optical zoom and 40x digital zoom, while all models benefit from a 48 MP primary sensor.
With the iPhone 17 launch 2025, Apple also debuted the C1x modem for faster 5G and the N1 chip, which ensures seamless ecosystem communication across Wi-Fi 7, Bluetooth 6 and Thread devices.
Comparing iPhone 17 vs iPhone 16 Pro
The verdict is clear: performance, camera and connectivity have all advanced significantly. For those seeking true cutting-edge tech, the Pro models now offer more value than ever before.
Hungarian Prices (pre-order from September 12)
iPhone 17 (256 GB) – 399,990 Ft
iPhone 17 Air – 499,990–699,990 Ft
iPhone 17 Pro – 549,990–749,990 Ft
iPhone 17 Pro Max – 599,990–999,990 Ft
Beyond the iPhones: AirPods & Apple Watch Updates
The iPhone 17 launch 2025 was not the only highlight. Apple also introduced:
AirPods Pro 3 with real-time translation, heart-rate monitoring, and improved noise cancellation.
Apple Watch Series 11 with hypertension detection and a thinner design.
Apple Watch Ultra 3 with satellite connectivity and a stunning 42-hour battery life.
iPrestige Expert Opinion
At iPrestige, we see the iPhone 17 launch 2025 as more than just another Apple event. The iPhone Air is the perfect symbol of elegance and portability — ideal for those who value minimalism but can accept compromises in battery or ultra-wide photography.
The iPhone 17 is a safe, reliable upgrade for everyday users, while the Pro and Pro Max are true creative tools, built for photographers, videographers, and anyone demanding uncompromised performance.
“The Air is a technological marvel, the Pro is the balanced powerhouse, and the Pro Max is the ultimate iPhone. This lineup shows exactly why Apple continues to lead the smartphone world.”
Follow iPrestige – Experience the iPhone 17 First-Hand
And this is only the beginning. Our team at iPrestige is preparing a detailed hands-on video review of the iPhone 17 family, so you can see and feel the difference for yourself.
📲 Follow us on YouTube, TikTok, and Instagram — because the Apple experience is best when shared live.
💡 Why choose iPrestige in Hungary?
Because we’re more than just a webshop. At our downtown Budapest store, you’ll find sealed new iPhones, carefully refurbished Apple devices, trade-in options, and personal guidance from true Apple specialists. If you live in Hungary and want the premium Apple experience with real local expertise, iPrestige is your trusted choice.
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